Broc Cellars Love Rose Berkeley California 355ml Can

Tasting Notes: Fresh watermelon, bright acidity, strawberry

The fruit was foot stomped and left on the skins for 12 hours. We pressed the juice into stainless steel tank where all three varieties fermented together just over 14 days. The result is a 100% finished wine. This means it fermented until it went dry using only native yeasts and went through spontaneous malolactic fermentation. Each variety brings a unique quality to the wine - spice comes from the Zinfandel, acidity from the Valdiguié and texture from the Trousseau.

VARIETIES:     97% Valdiguié | 2% Zinfandel | 1% Trousseau

LOCATION:     North Coast

VINEYARD:      Rosewood, Wirth Ranch + Arrowhead Mountain Vineyard

ALCOHOL:      11.5% 

The Broc Cellars story begins with a move from Nebraska to California. Chris Brockway grew up in Omaha and felt drawn to wine. Specifically spicy, brambly Zinfandels from California, and took a leap to move out West. He received an oenology degree from Fresno State and began making his first wine in 2002 – it was just one barrel. The following year he made three barrels, and by 2004 had 14 barrels of wine to call his own. Broc Cellars was born and had its first official release in 2006. At the time, the mentality surrounding California wines was “bigger is better”. Chris personally felt the wines to be too big, too much alcohol, too much everything. He set out to do something else. In 2008 he moved to his first winery space in Berkeley, which was originally known as Grape Leaf Cellars, located only one block away from where we are now. This is where Broc found its way.

In his first winemaking years in Berkeley, Chris sourced from only a handful of vineyards in California. Arrowhead Mountain Vineyard, an organically farmed Zinfandel vineyard in Sonoma, was one of the first places Chris purchased fruit from starting in 2006 and continues to make wine from this special vineyard today. Chris learned that picking before what was considered ripe in California at the time produced wines that he really enjoyed drinking. This was true for not only the Zinfandel from Arrowhead, but all the other vineyards he worked with. Picking before the grapes got too ripe led to fresher, lighter wines that were lower in alcohol - they showed the special character of the vineyard. Today, the Vine Starr Zinfandel is still recognized as one of the most fresh and balanced Zinfandels made from California. 

In 2009, Chris made his first vintage of Carignan using carbonic maceration and it was also the first year he experimented with skin contact whites, making a Rousanne. Another wine that paved the way for Broc early on was the whole cluster Cabernet Franc, now known as KouKou. In 2010 Chris began working with Cabernet Franc from Happy Canyon in Santa Barbara and made it using whole cluster fermentation. The wines made in 2009 and 2010 were unlike most wines being made in California at the time and were building blocks for how Broc wines are made today.

By 2013, something was starting to shift. Wine drinkers were taking notice of winemakers and growers moving beyond what had become typical in California winemaking -- monocultural, high alcohol, big body and pesticide ridden farming. Organic farming, expressions from little known varieties, preservation of land, and fruit sourced from vineyards winemakers did not own were now becoming a topic of conversation. Many people who may not normally gravitate to California wines started to seek them out. 

A pivotal moment (now locked in time) was the book release of “The New California Wine” by Jon Bonné. It explored what he calls a “revolution in taste” and among the stories of innovative winemakers in the state is one told about Chris and his small Berkeley winery situated in an urban setting, closer to his customers and where he was living in the Bay Area. This was the first time Chris along with other producers were being highlighted for what they were attempting to accomplish and how they were making exciting wines that weren’t the typical norm at the time. His Vine Starr Zinfandel was a primary focus in the book. It became his flagship wine, a delicate expression of the California grape -- the antithesis of what had become popular. He was one of the first of this new generation of winemakers to really embrace the natural acidity and fruit of Zinfandel but in an uplifted, restrained way. 

In March 2014, an article in the New York Times by Eric Asimov titled “Fruit of the Bartered Vine” came out in print. It put Chris and his approach to winemaking front and center. After the article came out, the phones started to ring -- people wanted to buy wine directly and growers were offering new and exciting fruit sources. It marked the beginning of something bigger for Broc and what Chris knew was possible for his winery. 

https://broccellars.com/pages/about-us